Writing about Waypoint Budget?
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Press kit
Everything you need
- Logos
- wordmark and compass, SVG and PNG, light and dark
- Screenshots
- every page, desktop and phone, light and dark
- Founders
- photos of Florencia and Jamal, with short bios
- Words
- a blurb on us, fast facts and our story, in one PDF
- Nov 2025
- Launched
- Calgary
- Alberta, Canada
- 14,000+
- Members
- 10,000+
- Banks supported
Awards
Both from Platform Calgary’s Launch Party, Calgary Innovation Week 2026.
In the news
Ten outlets so far, in their own words.
An AI-driven personal-finance app that automates budgeting.
Liam TremblayWaypoint Budget connects Canadian and U.S. bank accounts, sorts the spending, and finds the subscriptions you forgot about.
Jennifer FriesenAn AI-driven personal finance app that automates budgeting.
Jesse ColeBoth developers by trade, Jamal and Chomski combined their skills to create a tool they say is simple and accessible.
Kathy Le…created by Calgary-based software developers … who say their own financial challenges inspired them to build it.
Kathy Le…offers a Canadian alternative to other programs and software on the market.
Daniel GonzalezCalgary couple create budgeting app Waypoint Budget, hope for more Canadian alternatives
Carried the Calgary Herald storyCalgary couple create budgeting app Waypoint Budget, hope for more Canadian alternatives
Carried the Calgary Herald story…true north through and through — it defaults to Canada’s currency, market, and banks.
Sarah PalmerTwo Calgary software developers are turning their own financial struggles into a budding fintech startup.
Robert Lewis
Founders
We’re a couple from Calgary who built the budgeting app we wished we had.
Co-founder • Marketing and design
UBC computer science grad who taught kids to code in Kelowna, then worked at startups in web development, 3D animation, design, social and sales. She designs Waypoint Budget and runs marketing.
Co-founder • Development and support
Builds Waypoint Budget and answers its support inbox, so bug reports land with the person who can fix them. Before this he built the web platforms at FreshGrade and Fresh Tracks Canada.
Curious? Read our story.
Anything else?
Email usIt’s just the two of us at press@waypointbudget.com, and we reply within 24 hours.